Starting a new business is exciting, but it's also complex. After helping to launch and grow three billion-dollar companies in Australia, I’ve learned that certain fundamentals remain consistent across industries. These are the principles that give you the best shot at success.

Starting and growing a business is a journey. The business goes through critical stages and your role as the CEO/Founder must change along with it to have the best chance of success and create value within the business that you can realise later.

You MUST create a customer experience that you simply cannot get online, and that people value, to bring customers in the door....

Before you go looking for finance or investment to fund your business growth, it is critically important to first look at your cash flow model as you may find the money you need without giving up part of your company...

This article takes you through the benefits, credibility, and governance created by having an Advisory Board to assist the CEO in successfully guiding the company through the journey of growth...